Built From the Cold Floor Up

StayWarm™ was conceived after working jobs in warehouses with no heat, on tarmacs at night loading the empty cargo holds of planes, and nightclubs where the air conditioning never let up. Despite the different environments, each had one thing in common: people were cold, and there wasn't much anyone could do about it without leaving the room, missing a shift, or bundling up.

Early humans gathered around the fire for light and warmth, and that instinct hasn't gone anywhere. However, modern life often runs counter to it. After years of hearing people complain about being cold with no real fix in reach, we decided to create one ourselves. StayWarm™ is a ready-to-drink supplement that brings a bit of that campfire comfort wherever people need it, right when they need it.

We started out selling direct to consumers, but our best customers turned out to be the venues themselves, the very bars and clubs where people have no control over the temperature, and where a jacket isn't part of the outfit. That's changed how we think about the product, too. Rather than something people stock up on ahead of time, it’s now something a venue keeps on hand and ready to go.